Produced by the Tyler Chamber of Commerce, the 1955 film 'Tyler, Texas – Where Life is Enjoyable,' offers a panoramic view of life in the town. Films such as this one were produced to promote the strengths of the featured cities and to encourage businesses to establish local operations. As such, this film displays Tyler's businesses, industrial facilities, financial institutions, natural beauty, friendly nature, churches, schools, and other hallmarks of Tyler culture. Highlights include scenes of citizens at play at Lake Tyler, floats at the Texas Rose Festival, the Tyler Junior College band, festivities at the East Texas Fair, and downtown Tyler's neon signage lighting up the night.