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The Carolyn Jackson Collection, no. 69 - Interview with Grace Richardson of JC Penney
Carolyn Jackson
Sound | Unknown | Color | English

Categories:
Carolyn Jackson
1970s
Interviews
Austin television personality Carolyn Jackson interviews Grace Richardson of the JC Penney Company about her work in consumer education. She discusses the development and implementation of a strategy called 'value clarification,' which she uses to help customers understand their lifestyle goals. Richardson also talks about JC Penney's compliance with the Federal Trade Commission's ruling on product labeling.

Carolyn Jackson was on the air in Austin as a daytime lifestyle show host during the late 1960s and 1970s. She began her broadcast career when she joined KTBC in 1968 as the host of Women's World, which was later renamed The Carolyn Jackson Show. In the late 1970s, Jackson moved the show to KTVV (now NBC affiliate KXAN.) These excerpts represent a small sample of Jackson's work. The bulk of her collection is made up of interviews with Texas personalities or from Hollywood film release press junkets, but the collection also includes feature stories, outtakes, and behind the scenes clips.
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